If you’re looking for a successful, low hassle, low risk, home business, affiliate marketing is definitely the way to go. It has some great money making perks you won’t find in other businesses. The greatest perk is that your affiliate franchise can be up and running with little capital investment.
What’s good about affiliate marketing is that everybody in the business can have a share of the profit pie without any kind of saturation. However, you need to treat affiliate marketing as a real business, as it follows the same principles. You should now about some of the more dangerous pitfalls. This way, you can avoid mistakes that can cost you both time and money.
-Intense Advertising
When you try over advertising or use extreme form of advertising on your website, it would just fire back. If your entire site does is advertising, it will not have the personal touch it would have if you filled it with quality content. In order to make that sale, you have to be more subtle in your approach. Recent studies have shown that visitors are interested in visiting sites that allow them to learn something new, they don’t want to waste their time reading advertisements. Nobody wants to be sold, everyone wants to be recommended. You should be sure to have plenty of informative content on your sites, with subtle advertisements interwoven. Therefore, you ought to achieve equilibrium of advertising content and non-advertising content. This will not only give you more credibility but also help you rank well in the search engines helps you to get much higher search engine results, which should result in direct traffic.
- Promoting Multiple Payment Choices for a Product
This is probably the most common and unnoticed mistake made by beginning affiliates. You can potentially lose the commission that you have earned if you decide to market an affiliate item which enables the buyer to pay in multiple ways. This especially applies if you’re trying to promote a Clickbank product, because it sells only downloadable products. Many Clickbank vendors choose to have alternative payment options available, such as physical checks or alternate merchant gateways. Now, how does this put your commission at risk? If a customer selects to pay using one of the other payment options, instead of using Clickbank, you may not get the credit for the sale, which will cost you your Clickbank affiliate commission.
-Failing To Track Conversions
You need to always keep track of which affiliate products are selling and which are being ignored. By not tracking your conversions, you are losing a lot of potential profits. This is especially true if you use PPC to promote your products. By tracking conversions you are able to turn losses into profits. For example, in the event that a product is shown to be lacking in conversion, you should investigate the variables, such as the sales page, and if you find it to be inadequate with regard to its credibility, simply swap your effort to another product. Don’t do the mistake of sticking to a product even if it’s not converting. It is vital that you are willing to quickly change products.
Your aim should be to secure a product from an affiliate that will earn you a 50% commission, and concentrate your time into promoting this item correctly. The best approach is to go steadily instead of rushing; this will ensure that you earn more money over the long term.
Δεν υπάρχουν σχόλια:
Δημοσίευση σχολίου