Σάββατο, 7 Ιουλίου 2012

Making The Best Out Of Your Mobile eCommerce Application

You would be a really bad player in this racy eCommerce arena if you had paid $200 for a Mobile eCommerce App for your brand and have ended with a crappy app which is worth hardly a $50. This mostly happens with eCommerce business owners who are not that tech savvy about the developmental technical of the Mobile Commerce Application, so the developer could easily get away with it. The most mistakes happen because of the ‘bad choice’ of Mobile Commerce Application developers that you hire to develop your app. In order to kick start your brand right in the Mobile eCommerce App arena, the checkbox indicating your technical knowledge about the mechanics should have a bold tick mark.
Understand how your customer uses it

There are two ways of effectively keeping track of customer behavior:

  1. Studying through your Mobile eCommerce Software’s usage statistics every week, the customer behavior for your individual product.
  2. Studying the general customer behavior in the overall Mobile eCommerce arena, not just your kind of product or service.

Current statistics say the most common mobile shopping action is to research about products and comparing their prices, which 15 percent of mobile phone owners now do every single month now. Another survey says 48 percent of mobile owners (surveyed in that particular survey) had made a purchase via their mobile phone. Mobile shopping was more popular with 18-34 year olds, but however more than one third of respondents who were aged 55+ also purchase products via mobile.

Realize the Technical Advantage of today

Realize that the Mobile eCommerce App you have bought, be it in Magento or Prestashop or whatever, it is capable of achieving unbelievable heights in your sales figures directly in a few months after installation. If it doesn’t, then understand it would be only your mistake that you haven’t strategized it well. That is software there which has all the scope in this world for improvement in all means month by month and can enhance your brand image drastically.

The cloud storage function has become the most advantageous technological revolution today. Unlike before, your Mobile eCommerce Software exists in a cloud space to which your Mobile Commerce Application developer has constant access and hence can integrate whatever new feature you want to add to your app immediately. And with the regular updating system, the customer who has installed experiences these changes in the Mobile eCommerce App when your app in his mobile device gets updated.

Innovative Ideas into Effective Features

The best way to make your brand possess the best Mobile eCommerce App is to make it as unique as possible with innovative features that your competitor’s Mobile Commerce Application doesn’t have. Forget all the existing regular features that a regular Mobile eCommerce Software of your brand-kind could provide and start developing totally fresh list of new ideas that would help your customer in the fullest level in that particular purpose. So you develop the new innovative idea for a feature, after which you give it to your Mobile eCommerce Software developer who codes it and integrates it for you to your app.


http://www.technogati.com/

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